I get it. Pride in craft is admirable. But it can also be dangerous.
Let me share something that changed my perspective:
In 1908, horse carriage makers were obsessed with marginal gains. Better cushions. Smoother wheels. Premium leather finishes.
Meanwhile, Henry Ford was building the Model T…
Guess who's around in 2025?
That's the difference between 2X and 10X thinking.
2x might make things slightly better...
10x help you tap into quantum growth
Look at what most copywriters obsess over:
Tweaking headlines for 2% lift
A/B testing button copy
Polishing sentences until midnight
Wrestling with word choice
Small gains. Diminishing returns.
The AI Conversion Codex handles all that grunt work.
But more importantly?
It frees you to focus on quantum leaps:
Creating entire sales systems
Building new revenue streams
Opening fresh traffic channels
Launching products that print money
While others perfect their carriage cushions... You'll be building a conversion engine.
While they fight for marginal gains... You'll be making moves that transform your business.
Now, the question isn't "can you write good copy?" The question is: why stay stuck in the margins when quantum leaps are available?